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Trade Show Talk Podcast

Dec 29, 2022

It's easy to either get swept up in the "new year resolution" thing OR to be caught-off-guard by a new year approaching without any goals or plans set for the new year.

Our guest on this episode has a very easy, logical, and thoughtful way to tackle planning for the new year that she shares with us. 

"I think it's...


Dec 15, 2022

We often hear we should provide "wellness" opportunities at our meetings and events. And we all likely know we should be taking better care of ourselves also. Dr. Kim kicks off this episode with this realization – self care is important. It’s not selfish, but essential… And we should start there before providing...


Nov 10, 2022

The content shared at our events is a GOLDMINE of a resource for organizations. Truly, events are their own marketing channel, and we should be curating that creative content to use throughout all of our marketing materials.

We continue our content theme on this episode with the amazing Miguel Neves. He brings a unique...


Oct 27, 2022

The content we provide at our meetings and events is a crucial element of the experience. Did you know there is a ton of research around the psychology of content? 

Our guest on this episode is a thought leader in our industry on the topic. Victoria gives us a ton of things to think about that we can implement right...


Oct 7, 2022

Event marketing and marketing an event are different things… and they are inter-connected. On this episode our guests share the state of the industry as they are seeing it through working with a variety of corporate clients over the years.

Several strategic themes resonate throughout this show… be authentic,...